Sony Alpha A700 12.24MP Digital SLR Camera (Body Only) review

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A unique mix of superb picture quality, quick response, creative shooting and sensational viewing increase the danger for Sony Alpha 700 DSLR an excellent value for serious photo enthusiasts. Its newly designed Exmor CMOS image sensor captures 12.24-megapixel resolution with on-chip noise-canceling before and after A/D conversion. Advanced performance features include continuous shooting at 5 frames per second, an 11-point center dual cross AF system with f2.8 sensor for enhanced precision, along with the Super SteadyShot in-camera image stabilization system that works well to lower blur with every lens you use. For sensational viewing, there’s a photo-quality 3.0-inch LCD screen and direct HDMI output to Sony Bravia HDTV as well as other compatible HDTV screens -- and Sony puts all of this together in a rugged magnesium-alloy body.

Alpha A700 Highlights

12.24-megapixel Exmor imaging sensor A newly designed APS-C size CMOS imager with on-chip noise-canceling before and after A/D conversion provides over 12 million pixels, drawing out your full image description power with the Alpha 700’s high-performance lenses and providing spectacular detail in making big prints. Advanced on-sensor A/D conversion yields rich tonal reproduction rich in signal-to-noise ratio.

Professional lenses and accessories The Alpha 700 accepts a superb variety of precision optics, including new Sony wide-aperture zoom lenses that perform brilliantly on the broad array of focal lengths, Sony "G" Series lenses with advanced motorized autofocusing, amazingly bright Carl Zeiss T* coated lenses, as well as over 16 million Minolta a-mount lenses sold worldwide -- plus professional-quality flash units and system accessories to grow your creative horizons.

Super SteadyShot Image Stabilization Built-in technology moves the image sensor responding to camera shake, enabling every lens to take advantage of automatic blur reduction -- and offers an advantage of up to 4.0 shutter speed steps to sharpen images in lower light, for hand-held shots that will normally require a tripod.

Bionz Image Processor At the center from the Alpha 700 DSLR camera may be the advanced Sony Bionz Image Processor, using hardware-based Large Scale Integrated (LSI) circuitry that improves camera response time, screens out noise before RAW data conversion, handles Dynamic Range Optimization processing and prolongs battery life.

Dynamic Range Optimizer To recover details in dark or bright areas of the picture, the Alpha 700 provides multiple amounts of Dynamic Range Optimization: Standard mode, to improve shadow detail using standard gamma curves; Advanced Auto mode, allowing you to select any one of 5 DRO correction levels, or DRO Advanced Bracketing, that automatically takes three shots at different DRO levels having a single shutter press.

Continuous 5 frames-per-second advance at 12.24 megapixels The high-speed processing power of the company's Bionz engine, a quick-response coreless motor drive an automobile the shutter, and dual mirror stoppers to stop mirror bounce -- they all encourage the Alpha 700 to capture action more efficiently at either 5 or 3 frames per second, even shooting at full 12.24-megapixel resolution. You can also shoot continuously towards the limit of available memory in JPEG Fine and Standard modes.

Advanced pentaprism viewfinder With a bright focusing matte, an optical glass prism and glass lenses that prevent ghosts inside finder, the Alpha 700’s viewfinder image makes it simpler to visit your subject, compose your shot and adjust focus manually.

Eye-Start autofocus system The Alpha 700 begins its precision autofocus adjustments the minute you bring your eye on the viewfinder -- so you’ll be ready to catch an ideal moment.

11-point center dual cross AF sensor A newly-developed Sony AutoFocus system having a large f2.8 sensor improves your ability to frame the subject and capture moving subjects with greater focusing precision -- plus a focus drive clutch lets you switch seamlessly between auto and manual focusing by pressing a simple button.

Super-accurate exposure control A 40-segment honeycomb sensing system provides multi-pattern measuring for superior exposure control accuracy inside a wide array of lighting conditions.

Simple camera control menus Even with all its high-tech features, the Alpha 700 is amazingly simple to operate -- and a quick press of the Function (Fn) button switches the LCD display from standard menu information to a new Quick Navigation screen for camera setup via joystick and forward-back controls. The menus are easy and intuitive -- and memory function lets it can conserve you and recall personalized camera settings.

Creative Custom Settings The Alpha 700 is designed to take out your creativity using a wide range of auto preference settings, including four basic image styles (Standard, Vivid, Neutral and Adobe RGB) and three style-box memory settings for quick setup in special events like weddings and competitive sports.

Easy-to-use Exposure Mode dial The Alpha 700’s top-mounted dial provides you with quick access to Program Auto, Aperture priority, Shutter-speed priority, Manual and full Auto exposure setting modes -- at the same time as six scene selection modes that optimize camera focus, exposure, brightness, contrast along with other settings for Portrait, Landscape, Macro, Sports Action, Sunset and Night View/Portrait scenes.

Quick Setting Recall The "C" button gives you to generate changes faster by calling up Creative Style settings, Exposure compensation, Flash compensation and a great deal of more operating modes and camera functions.

Stamina Chance To give you confidence for too long shooting sessions in the field, the Alpha 700 can take as much as 650 shots over a fully-charged NP-FM500H InfoLithium battery -- with indication in area of about how exactly much battery power remains.

Built-in flash The Alpha 700's flip-up flash covers a wide focal range, synchronizes at 1/250 seconds, supports red-eye reduction and slow flash features too as manual flash mode to set flash intensity. A wireless flash signal is designed for external flash synchronization.

Anti-Dust Technology Changing lenses in the DSLR can allow dust to go into the camera -- so to help maintain the CCD imager cleaner for better pictures, the Alpha 700 utilizes both static-free anti-dust coating around the CCD filter and anti-dust vibration that automatically shakes the CCD to dislodge dust whenever your camera is shut off.

Rugged magnesium-alloy body The Alpha 700 is built to extremely high standards of durability and performance -- so it can be done to shoot on location in difficult conditions with confidence your equipment can handle the challenge.

XtraFine 3.0-inch LCD screen with 921k Pixels With almost 1-megapixel performance, it’s like having a high-resolution photo viewer built in your camera -- and also the Alpha 700’s amazing photo-quality screen displays sharp, bright images even outdoors which has a wide viewing angle so you are able to share photos more easily.

PhotoTV HD viewing with HDMI output The Alpha 700 provides direct HDMI output for a Bravia HDTV and also other compatible HDTV screens, so you are able to view and share photos in breathtaking clarity and detail. You are able to choose between standard 3:2 and widescreen 16:9 aspect ratio -- along with new Bravia HDTV models, photos are automatically optimized in sharpness, gradation and color reproduction for HD display.

Wireless remote device For shooting too as viewing convenience, Sony supplies a multi-function wireless remote control with the Alpha 700 -- allowing you to control HDTV photo viewing and trip the shutter by remote to put yourself inside picture.

Versatile recording formats Images might be captured in RAW, cRAW (optimized for fast action), RAW+JPEG and three JPEG modes (Extra Fine, Fine and Standard), for greater versatility in each and every digital photo application.

Powerful supplied software The Alpha 700 comes having a powerful RAW conversion and image management system and newly developed RAW software that provides you the capacity to handle large volumes of RAW data while taking full advantage in the sophisticated imaging capabilities in the Alpha 700.

Dual media options For image capture with optional media you may already own, the Alpha 700 has built-in slots for both CompactFlash Type I/II media and Memory Stick Duo media or high-capacity Memory Stick Pro Duo media.
Sony Alpha A700 12.24MP Digital SLR Camera - Body Only



12.24-megapixel Exmor CMOS sensor captures enough detail for poster-size prints
Body only; lenses sold separately
In-camera image stabilization and anti-dust vibration systems; Eye-Start Autofocus system
3-inch LCD display; 11-point autofocus system; 40-segment multi-pattern honeycomb metering
Powered by lithium-ion battery; stores images on CF I/II and Memory Stick Duo/Pro Duo cards